The theme of the fourth annual Virtual Expo “Effectiveness in Child Welfare: Our Role in Improving the Lives of Children and Families”, will provide opportunities to learn about collecting and using data, feedback, and research in child welfare to assess performance, test assumptions, and determine how you can be most effective in your work. Whether learning as an individual or group, child welfare staff will have the opportunity to hear from experts, access valuable resources, connect new knowledge to their work, and identify goals for improving their own practice and the work of their teams. Creating a culture of everyday scientists encourages the child welfare workforce to take a science-based approach with families and bring their voices into the agency’s cycle of accountability. This session is designed to explore strategies for creating an organizational culture that values feedback and incentivizes learning from data and evidence. The session highlights the importance of including the perspectives of the workforce and children, youth, and families, all of whom have an important stake in evaluation and continuous quality improvement.